Interview with Scottish FA’s Michael Bochel

Ahead of Scotland versus England this Saturday, Sports Marketing Scotland is delighted to speak to the Scottish Football Association’s Digital Manager, Michael Bochel. We chat through the Scottish FA’s approach to innovation and digital marketing, how...

Interview with Celtic’s Blaine McConnell

I am absolutely delighted to bring you the latest Sports Marketing Scotland interview with Blaine McConnell, the Digital Marketing Manager of the invincible treble winners, Celtic. We talk through the club’s brilliant success off the pitch this season too, Blaine...

Interview with STV’s Grant Russell

It’s been a while, but delighted to get another Sports Marketing Scotland interview published, and it’s a good one. I’ve followed Grant Russell on Twitter for quite some time now and, of course, his work for STV. What’s always clear is his...

Interview with Partick Thistle’s George Francis

We spoke to Partick Thistle’s Media and Communications Manager, George Francis, on his career journey to Thistle, how the club has evolved over the last couple of years, and of course, everyone’s favourite mascot, Kingsley. Almost a year since the first...

Interview with Nicky Reid of the SPFL Trust

In the week that the SPFL Trust’s Legacy 2014 Report was released, Sports Marketing Scotland spoke to the charity’s General Manager, Nicky Reid to get more of an insight into the findings and results. SPFL clubs, or their community trusts, were invited to...